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	<title>Data &#38; Stuff // Neil Houston &#187; productivity</title>
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		<title>SXSWi: Why You Aren&#8217;t Done Yet</title>
		<link>http://rasga.co.uk/2010/03/30/sxswi-why-you-arent-done-yet/</link>
		<comments>http://rasga.co.uk/2010/03/30/sxswi-why-you-arent-done-yet/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 21:10:07 +0000</pubDate>
		<dc:creator>Neil H</dc:creator>
				<category><![CDATA[SXSWi]]></category>
		<category><![CDATA[37 signals]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[Heinemier]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[sxsw]]></category>
		<category><![CDATA[sxsw2010]]></category>

		<guid isPermaLink="false">http://rasga.co.uk/?p=261</guid>
		<description><![CDATA[There were a lot of inspirational sessions at SXSW, but the talk by Heinemier of 37 Signals, &#8216;Why You Aren&#8217;t Done Yet&#8217; was certainly one that had a lot of resonance in my own experiences.
I agree with the majority of things discussed, rethinking timeslots, how you approach deadlines, and things that are really needed to [...]]]></description>
			<content:encoded><![CDATA[<p>There were a lot of inspirational sessions at SXSW, but the talk by <a href="http://www.loudthinking.com/about.html" target="_blank">Heinemier</a> of <a href="http://37signals.com" target="_blank">37 Signals</a>, &#8216;Why You Aren&#8217;t Done Yet&#8217; was certainly one that had a lot of resonance in my own experiences.</p>
<p>I agree with the majority of things discussed, rethinking timeslots, how you approach deadlines, and things that are really needed to be done, will no doubt make us more productive.</p>
<p>Also checkout the <a href="http://bit.ly/cSlYrV" target="_blank">Rework</a> Book, which these ideas come from.</p>
<p><strong>1. Distractions, everywhere.</strong><br />
You can&#8217;t get anything done at work, you have to do work &#8216;before work&#8217;, or &#8216;after work&#8217; when there are no people you can – but not &#8216;at work&#8217; times.</p>
<p>Meetings, end up being the bain of your life, perhaps take the view that if not providing content of interest to you/your work, then most are a waste of time. How often in meetings do the people attending actually care about the subject?</p>
<p>A lot of work you need to do doesn&#8217;t fit in the small available timeslots that you have in your day.</p>
<p>The simple fact is that the work days ultimate enemy of productivity is interruptions and distractions.</p>
<p><strong>2. You are working too hard</strong></p>
<p>More hours do not equal more done, it just appears that you are getting more done (to other people, in their view).</p>
<p>Multitasking, if you can&#8217;t dedicate time to focus on one project then you won&#8217;t be doing your best.</p>
<p>Most organisations reward the wrong thing, a workaholic does not equal a hero. The culture of &#8216;look at X he pulled an all-nighter – isn&#8217;t he great&#8217; should not exist)</p>
<p>Most deadlines are imaginary, don&#8217;t burnout, cool down</p>
<p>Productivity over time, is better than peaks just so you can hit goals</p>
<p><strong>3. You are in over your head</strong></p>
<p>Sometimes you put yourself in this position, you guessed a timeframe, but guess what your estimates suck.</p>
<p>You treat deadlines as a promise, not a best guess.</p>
<p>Things crop up in your schedule, like meetings. You are issuing time estmates based on &#8216;a perfect approach&#8217;. Sure you could do it in 3 full 8 hour days, but you don&#8217;t have any! (See Interruptions above)</p>
<p>It can be obvious why we give outselves bad dealines, people use &#8216;bad words&#8217; ASAP, need, can&#8217;t, easy, fast – These corrupt the natural reasonable time it would take to do a job, we change our deadline due to the pressure in place.</p>
<p>The word easy, is something someone else uses to describe your job/task &#8216;Can you make a quick change, that&#8217;s easy right?&#8217;</p>
<p>There can be a sense of false emergency, neither true or required Is a Friday deadline really worth it, who&#8217;s going to look at it over the weeekend etc?</p>
<p><strong>5. You have to take charge</strong><br />
There is a personal responibility for your own productivity, decisions are progress.  There is a choice if you see that you are not going to hit the deadline</p>
<p>Remember, that sometimes good enough is fine.</p>
<p>What ever happens, not making decisions = bad (for you, and everyone). Do not be tempted to put your head in the sand.</p>
<p>Do less, most things can be droppped and it won&#8217;t matter. Take a look at your list of priorities and start to remove out items that aren&#8217;t really required.</p>
<p>Deadlines, can helps focus your mind.</p>
<ul>
<li>What can you drop?</li>
<li>What is really necessary?</li>
</ul>
<p>Part of this is about setting up the right cultural environment</p>
<p>Always keep goals in mind, restate the problem, and maybe considering giving up. By being able to walk away from X, you might be able to allow Y to continue.</p>
<p><strong>Your results show value, not the time you have spent at work.</strong></p>
<p>Again, these aren&#8217;t my idea&#8217;s &#8211; all come from the <a href="http://bit.ly/cSlYrV" target="_blank">Rework</a> book, from 37 Signals.</p>
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